CRM. Customers Really Matter?
For their help in contributing to this post, many thanks to:Â
Deon Cilliers at SAP South Africa; Bruce Bond-Myatt at SAS Institute; Bridgette Ward at AdvanceNet; and Julian Diaz & Jon Jacobson at Global Vision.
Several years ago, a little piece I wrote about CRM was kindly posted on themarketingsite.com. At the time, CRM solutions were a [...]

